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Samsung

Client: Samsung – Agency: Taylor Herring

I produced and directed a range of social media content for the launch of the Samsung Galaxy Z-Flip 4, centered around an activation with Parkour athlete, Toby Segar in London. I was responsible for planning a range of shoot locations for the day, which was also shared by general press photographers, while capturing Toby in action. We provided Samsung with ten pieces of content, including a Hero film and accompanying ‘BTS’ style piece, Paid Ads, Stories along with influencer content to be posted by Toby to his own channels.

Year: 2022
Role: Director / Producer
Destination: Online